Hasbro and Ruckus Mobile Media just announced that they will develop interactive storybook apps based on Hasbro properties. The first three will be Transformers Prime, My Little Pony and Tonka Chuck and Friends.
Each Hasbro children’s storybook app will feature an interactive reading and storytelling experience with activities, coloring and read-and-record functions. The apps will be available for multiple mobile platforms, including Apple’s iOS and Google’s Android. Look for the first, Tonka Chuck and Friends, next month (May, 2011).