TOY REVIEWS

Shop by Brand

Searching for something new from a favorite brand? The ones your kids love and ask for are all right here! [...]

Shop by Favorite Character

Find the latest toys from your favorite characters! Classics like Barbie, Star Wars and My Little Pony and new favorites like Shopkins, Paw Patrol, Frozen. See them here first! [...]

Shop by Interest

Looking for something to fit a specific child's interests? See tons of play categories all at a glance. [...]

People's Play Awards 2016
Pie Face Showdown Giveaway
Play Lab, Yvolution

Hot Categories

Action Figures
Action Figures

Shop for action figures, accessories, collectibles and more from all the most popular characters and franchises. [...]

Activity Toys
Activity Toys

Find the top toys and activity sets that turns creative kids into imaginative makers. Check out the side variety of cool activity toys! [...]

Arts & Crafts
Arts & Crafts

Find just the right thing to keep kids involved and creative—painting, coloring, full kits and more. [...]

Collectibles
Collectibles

Shop for the latest and greatest blind bags, play sets, characters—even hard-to-find favorites. [...]

Construction
Construction

Shop for building sets, including LEGO, Mega Bloks, K'NEX, hot properties and classics. [...]

Dolls
Dolls

Find fashion dolls, collectibles, dollhouses, accessories and the most popular lines and brands. [...]

Games
Games

Discover the best board, card, skill and action games and the classics to get the family playing. [...]

Preschool
Preschool

Make learning fun with toys that challenge developing minds and bodies. Find everything from great basics to STEM toys. [...]

STEM Toys
STEM Toys

Browse new STEM (science, technology, engineering, and math) and educational toys to find the right match to make learning fun. [...]

Stuffed Animals
Stuffed Animals

Shop for favorite stuffed characters from TV & movies, interactive plush and classics. [...]

Hot Toy Reviews