In this hotly contested political year, Barbie has thrown her name into the ring. The Barbie I Can Be ... President doll wears a conservative outfit created by emerging designer Chris Benz, known for his liberal use of color. The tailored pencil skirt suit features Barbie's signature pink color along with a patriotic red, white, and blue ruffled trim. The doll also wears a B Party campaign button and is accessorized with a "pearl" necklace and earrings. In addition to being a fashionable component to Barbie's suit, the doll's pink wedges actually stabilize and allow the doll to balance on its own without the help of a doll stand. There are four different versions of this doll (Caucasian, African American, Asian, and Hispanic) so that any girl can see herself as president.
For more than 50 years, Barbie has empowered girls to dream big. With more than 130 careers under her belt, Barbie introduces girls to careers that are aspirational and often underrepresented by women. This doll makes a great addition to the Barbie I Can Be line, which, through fashion doll play, engages kids in imagining their future careers. When you consider Barbie's unmistakable style and savvy content, this doll is sure to get a lot of kids' votes.
The Barbie I Can Be ... President doll is for ages 3 and up.
When girls visit barbie.com/barbieforpresident, they can download a leadership package that talks about the B platform. Its five planks are B a dreamer, B inspired, B confident, B involved, and B informed.
The doll is being introduced in conjunction with The White House Project, a nonprofit, non-partisan leadership organization designed to serve the next generation of women in politics and business.
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